Australians who have dietary restrictions or plant-based preferences are set to enjoy a decadent Christmas spread this year, with Woolworths dishing out five new plant-based products this Christmas – ensuring no one misses out on the festive feast.
The new products include a Woolworths Plantitude Vegan Chocolate Hazelnut Mud Cake – yes, there is now a cult favourite for vegans, weighing in at a whopping 1kg!
There is also a Woolworths Plantitude Traditional Fruit Pudding, best served with the NEW Woolworths Plantitude Dairy Free Vanilla Custard or the Woolworths Plantitude Dairy Free Brandy Custard.
For Christmas mains, the Woolworths Plant-Based Christmas Roast is a Champion medal award-winning* solution to a plant-based Christmas centrepiece; succulently made with soy protein, traditional Christmas herbs and spices, and served with a cranberry glaze for a plant-based dinner to be enjoyed by all.
Woolworths has also released its range of Woolworths Free From Christmas treats catering to those with food allergies and intolerances. There are seven products in the Woolworths Free From Gluten range including puddings and fruit mince pies, with refreshed packaging design to tie into new Woolworths Christmas branding. All products can be found in the bakery section in stores.
Guy Brent, Managing Director Woolworths Food Company, said: “Christmas is all about bringing together family and friends while sharing quality fresh food, but with that comes a range of dietary restrictions or preferences.
“This Christmas, we’re pleased to offer a variety of plant-based products in our Woolworths Plantitude range and Woolworths Free From bakery line, ensuring no one has to be left out at the Christmas table. We’ve made it easy for customers to get everything they need for their festive spread in one shop at Woolworths.
“We know many customers enjoy variety in their diet. We’ve seen a 23 percent lift in demand for our Woolworths Plantitude products on last year, so we’re expecting many more Christmas spreads to include plant-based products this year.”
Woolworths Plantitude Christmas range is rolling out in select stores throughout November and the Woolworths Free From range is available now.