Daiya’s flatbread innovation features three Italian trattoria-inspired flavors and is available in the frozen aisle now
Daiya, pioneer of the plant-based food movement, has announced its launch of the first-ever plant-based and allergen-friendly flatbread. Inspired by an Italian trattoria experience, Daiya’s newest plant-based innovation line features three delicious flavors that are sure to delight new and existing customers, marking the brand’s continued push for tasty and convenient plant-based choices for all.
Perfect for lunch, or as a shared appetizer, the new flatbreads feature Daiya’s award-winning Cutting Board Cheeze Shreds on top of a thin gluten-free crust. Bringing to the table complementary flavors that are sure to level-up any at-home meal, the flavors include:
- Mushroom, Caramelized Onion & Fig — Savoury, meet sweet. Hearty, rich mushrooms and caramelized onions plus sweet fig and kale are a match made in heaven. Topped with a creamy garlic sauce and Daiya’s much-loved mozza and feta-flavor cheeze.
- Meatless Italian Sausage Flavoured Crumbles, Roasted Pepper & Kale — This flatbread has it all. Meatless Italian sausage-flavored crumbles, sweet and smoky roasted yellow peppers, leafy green kale, and mouthwatering parmesan and feta-flavor cheeze.
“At Daiya, our longstanding tradition of breakthrough plant-based discoveries continues with our first-to-market flatbreads,” says Dan Hua, Vice President of Marketing. “We know that consumers are often still choosing to cook at home, versus eating out as a result of the pandemic, and so we wanted to ensure they had the option for both a quick and convenient, yet delicious-tasting flatbread that was both plant-based and allergen-friendly.”
The plant-based food industry has seen monumental success over the past few years, growing 6.2% in 2021 alone – bringing the total plant-based market value to an all-time high of $7.4 billion*. The seemingly permanent shift of consumers towards plant-based alternatives places expectations on leading brands to not only provide alternatives but an array of choices on the shelf. Daiya’s launch of Flatbreads does just that, following hot on the heels of the launch of their Grilling Cheeze Block and Feta Flavour Block earlier this year.
The Daiya Flatbreads can be found within these frozen aisles now; Loblaws, Real Canadian Superstore, Walmart, Save-on-Foods, Metro, and Whole Foods. SRP $8.99.
