Shake Shack is bidding farewell to National Picnic Month (July) with an exciting experience for its patrons. The renowned burger joint is proud to announce the launch of its new plant-based menu items, inviting guests to “veg out” with a delightful picnic kit, specially curated for outdoor dining at parks all over the country. The picnic kits are available now, promising a refreshing way to enjoy the summer.
Dubbed the “Veg Out” picnic kit, each pack ensures a sumptuous lunch for two, headlined by the all-new Veggie Shack. This delectable burger is crafted from real, seasonal vegetables and grains, appealing to both vegetarians and veggie-curious customers. To complement the meal, the kit features the Non-Dairy Chocolate Frozen Custard, made with NotMilk™, a sustainable and plant-based beverage created by NotCo, renowned for its milk-like taste, cooking properties, and blending capabilities.
The picnic kit includes more than just a delightful meal. Guests can also look forward to a variety of beverages, cutlery, dishware, napkins, and essential picnic accessories such as a frisbee, playing cards, and a premium picnic basket. To ensure maximum comfort, the kit includes a Dock & Bay Picnic Blanket, Supergoop! Play Sunscreen for protection, and a S’well Ice Cream Chiller to keep the frozen custard cold even on the hottest summer days. Additionally, Shake Shack has thoughtfully included a Bluetooth speaker to set the perfect picnic ambiance.
To reserve a “Veg Out” picnic kit, priced at $60 per kit (a value worth over $250), guests can visit the designated microsite and choose their preferred pickup location from select Shacks across the United States. The kits will be available for pickup on Saturday, July 29, and Sunday, July 30, offering an excellent opportunity to enjoy a delightful outdoor feast with loved ones.
For those unable to access participating Shacks, Shake Shack has a special treat in store. From July 24 through July 30, customers can get a FREE classic Shake with any Veggie Shack purchase using the Shack App or shakeshack.com. Simply use the code VEGGIETIME to avail of this limited-time offer.
Embrace the beauty of summer and celebrate National Picnic Month with Shake Shack’s exciting new plant-based menu items and the “Veg Out” picnic kit. Don’t miss this opportunity to indulge in a delicious and sustainable dining experience amidst nature’s beauty.