LOS ANGELES, CA (12/16/20) – Last year, Matthew Kenney Cuisine, the plant-based lifestyle brand founded by celebrity chef, author, and wellness entrepreneur Matthew Kenney, partnered with Ladurée Paris, the 150-year-old French pâtisserie to create Ladurée x MK , a 100% plant-based extension of the infamous brand. The Beverly Hills outpost has since served an entirely vegan menu, and a limited pastry program from the collaboration can be found in several other Ladurée l locations worldwide. However, the popular treats have yet to become available in Kenney’s LA-based flagship location, Plant Food + Wine – until now.
Beginning on Saturday, Plant Food + Wine will open its doors as a pop-up retail location, where patrons can stop by to shop the Ladurée x MK macarons, pastries, and hot teas to go, just in time for the holidays. The front room of PFW, located off of Abbot Kinney Blvd., will serve as a temporary retail store-front. The Venice-based restaurant is also currently the incubator for MkBurger and Oleada Cocina, 2 concepts of MKTK Previews, a series of sample menus for future brick and mortar restaurants available via takeout and delivery. The MKC team is thrilled to host Ladurée x MK at our Venice Beach flagship, and to offer an array of items such as:
● Ladurée x MK Vegan pastries and Macarons
● Home scents
● Key rings and bags
● The limited-time, limited-edition Ladurée Christmas box
The team at MKC has adapted to the unpredictable mandates and restrictions affecting restaurants throughout the COVID-19 pandemic, and we continue to brainstorm creative new ways to serve our community with nutritious, thoughtful, and elevated plant-based cuisine during this typically joyful time of year. As a lifestyle brand that caters to the wellness crowd, MKC always puts health first, which is exactly what the goal and mission of our new pop-ups embody. You can learn more about them here.
Additional holiday offerings from MKC include gift card specials and 20% off of the incredibly popular Food Future Institute online culinary school. To take advantage of this special offer, click here and enter code HOLIDAY at check out. Ladurée x MK will be available now through December 31 at Plant Food + Wine, daily from 12pm – 9pm. 1009 Abbot Kinney Blvd. Venice, CA 90291
About Matthew Kenney
Matthew Kenney is one of the world’s first leading chefs at the forefront of plant-based cuisine, an author of 12 cookbooks and a best-selling memoir, a culinary educator and CEO of Matthew Kenney Cuisine, a multifaceted company specializing in plant-based living throughout several unique markets.
Matthew Kenney graduated from the French Culinary Institute and, after working in upscale New York City kitchens, opened a number of his own highly regarded restaurants in New York and along the East Coast. He has earned several awards, including being named one of America’s Best New Chefs by Food and Wine Magazine and was twice nominated as a Rising Star Chef in America by the James Beard Foundation. Kenney has appeared on numerous food and talk shows and regularly lectures on the subject of food and health, including a highly watched TEDx talk in 2011.
