By: Shriya Swaminathan
What’s better than the power to save our planet- one glass of Prosecco at a time? Perhaps accomplishing the same with Prosecco that’s vegan, contains no added sugar, made from organic grapes, is sustainably, ethically sourced and produced, and tastes as delicious! Sound too good to be true? Bellissima Prosecco and Sparkling Wines, certainly don’t think so!
In Italian, the word “Bellissima” means “the most beautiful.” This beauty is inherent to all living beings and resources that sustain life on earth. It is the very same beauty that is facing unprecedented threats with our current global climate crisis. However, with mission-driven businesses like Bellissima, there is hope for our future as they set out to restore the endangered beauty of our home planet. In alignment with their commitment to sustainability and eco-friendly wine production practices, the company takes pride in their 100% organic vineyards and sustainable viticulture. The vineyards are nestled in the picturesque province of Treviso, which is also home to the original producer of Prosecco. Respecting and working in harmony with nature is key to the “uniquely complex floral aromas” of their products. Bellissima states- “We believe that it is our duty as citizens of the earth to preserve the natural beauty of the world around us, and in our brand, we have incorporated this spirit of protecting the planet and helping animals.”
Bellissima’s team is gearing up for a collaboration to enhance their contributions to the sustainability mission. Throughout Earth Month, which is observed in April, the company is partnering with One Tree Planted– a non-profit environmental charity organization dedicated to global reforestation campaigns. They accomplish their goals of planting more trees by partnering with individuals and businesses who share the passion to restore nature and protect biodiversity. Since their inception in 2014, One Tree Planted has grown from planting 50,000 trees in 2015, to a whopping 15,000,000 trees in 2020 in countries throughout North America, South America, Asia, and Africa! To help expand the reach of this brilliant mission, for every bottle sold online on the Bellissima website, a tree will be planted in California.
What a brilliant campaign to make the planet greener and cleaner while enjoying your next vegan brunch with some delightful bubbly!
Instagram: Bellissima, One Tree Planted
Disclaimer: Please drink responsibly. Must be 21+ to consume alcoholic beverages in the United States.
